SENIOR VICE PRESIDENT - SALES, MARKETING & REVENUE MANAGEMENT
Leticia Proctor is Senior Vice President of Sales, Marketing and Revenue Management at Donohoe Hospitality Services LLC (DHS). Leticia provides leadership and strategy for direct sales, catering, revenue management, e-distribution, and marketing associates and functions for DHS and its hotel portfolio.
Leticia has over 25 years of experience in the hospitality industry, working with major hotel companies to improve sales, marketing, catering, revenue management, digital strategies and hotel operations. She has held sales and marketing positions with well-known hotel companies including Kimpton Hotels & Restaurants, Hersha Hospitality Management, Crestline Hotels & Resorts, Remington Hotels, Interstate Hotels & Resorts, Loews Hotels and Hospitality Partners. Directly prior to joining Donohoe, Leticia was Senior Vice President - Sales, Revenue Management & Digital Strategies at PM Hotel Group, responsible for the development and implementation of all sales, revenue management, and digital strategy efforts for the company at the national, regional and property levels.
Recently selected as one of HSMAI’s Top 25 Most Extraordinary Minds, the Washington Business Journal’s Top 25 Minority Business Leader, and Georgetown University’s Hoya Professional 30, Leticia obtained her Bachelor of Science in Legal Studies with a minor in Business Law and Public Policy from the University of Maryland. Leticia also received her Masters of Professional Studies in Hospitality Management at Georgetown University.
Marriott Full Service Advisory Council
HSMAI DC Chapter – Chair Elect and Board Member
Destination DC - American Experience Foundation Committee Member
Hotel Data Conference/STR Content Committee Member
Visit Montgomery Board Member
James Worley Academy of Hospitality & Tourism Committee Member
Women in NABHOOD Committee Member
ProfitSword Advisory Council
HSMAI - 2018 Top 25 Most Extraordinary Minds
Georgetown University SCS – 2018 Hoya Professional 30
Washington Business Journal - 2019 Minority Business Leader Award